PROCESS
While the subtle complexities of logo development require a different process than a website project, we believe every successful engagement shares a set of common characteristics, including:

Research: Over the past 23 years we have worked for hundreds of companies in a variety of industries. Utilizing this experience is key to maximizing the value we bring to every project. Every endeavor still starts with listening to what the client specifically needs. We then evaluate the best strategy, research the client brand and competitor landscape.

Design: finding new and innovative ways to communicate ideas and maximize the appeal of the Brand is what we like to do most. The design process can include numerous actions, including: listening, brainstorming, observing, looking, sketching, prototyping, thinking, designing, presenting, developing, testing and revising. Utilizing our understanding of the customer; what they want and how they want to get it, are key inspirations for the right solution as well. In the end, the goal of every design project is quite simple: producing great work.

Teamwork: The secret sauce of every engagement! Effective communication, good chemistry, great service and a shared common goal increase the value of every endeavor.

LEARN MORE

PDF Web Development Process: Define, Design, Develop, Deploy [PDF 40 K]
PDF E-commerce Project Profile: Questions that help define the strategic goals and scope of an e-commerce project [PDF 65 K]
PDF Website Project Profile: Questions that help define the strategic goals and scope of a website project
[PDF 50 K]
PDF Logo Project Profile: What a client and design team should know before starting a corporate identity project [PDF 50 K]
PDF Print Project Profile: Questions that help define the strategic goals and scope of a print project [PDF 50 K]
PDF Website Scorecard - see how your site adds up! [PDF 40 K]